KEPLER WEB SUMMIT
Graphic & Motion Design
Credit.
Script Writting - Long Bui
Character Illustration - Ha Luong
BG Illustration - Ha Luong, Tam Ngo
Animation - Ha Luong
Sound Design - Ha Luong
Voice Off - Cristian Antonio Di Paolo
The Overview.
As Olmo Technology was invited to participate in the 2022 Web Summit Lisbon, this short explainer video was made to highlight its product - Kepler in terms of its services, and business ideas. The video was displayed to our potential investors who also attended Web Summit - one of the world's leading business conferences.
The Objectives.
The goal was to give potential investors a full picture of Kepler - the wellness social e-commerce platform, including key information about the target customers, various services and special mobile app features.
The phases of work.
01
Scriptwriting
The script was first written in Vietnamese by Mr. Long Bui - our Content Lead of the Marketing department, which was later translated into English and edited throughout the process. This was also the foundation for the following stages.
02
Research & Storyboarding
03
Deciding on
Visual Style
At this stage, I had to make my decisions based on the brief about the art design of every significant element that would appear on screens, such as the color palette.
Color Palette.
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04
Illustration & Animation
The characters and frames were illustrated in Adobe Illustrator by me and Ms. Tam Ngo. After that, I used Adobe After Effects to give movement to the characters and other elements that appear on the screen.
Lin - The Main Character.
The Frames.
The Animation.
My work screen while using Adobe After Effects for motion design.
05
Voiceover & Video Editing
It's time to bring the script to life with the support of a suitable narrator - Mr. Cristian Antonio Di Paolo who will be in charge of the voiceover for the animated videos. Following that, I was responsible for editing and synchronizing the voiceover, sound effects, and music with the visual section.